Adl Naufal

A design practice working between Jakarta and beyond, shaping brand identities, type, and visuals into unexpected forms.

  1. STRONGBEE
  2. The Orbiter
  3. Nugo
  4. Eclat
  5. Chromatic Coffee
  6. Opening Ceremony Pajamas
  7. PAXI Barbershop
  8. Kerning
  9. LeBoYe
  10. Posters

Information

LeBoYe

Exploring branding and digital design through a 3-month internship

My Role
Graphic Designer & Social Media

Team
Hermawan Tanzil (Creative Director)
Dwi (Senior Designer)

During my 3-month internship at LeBoYe, I had the opportunity to immerse myself in an environment where I learned contributed to various design projects across branding and digital content. I worked closely with the design team and helped bring concepts to life.

One of the key projects I contributed to was designing logos as a branding project for the Summarecon Bandung cluster. Through this experience, I learned that design is more than just aesthetics, it’s about conveying meaning, telling stories, and understanding the concept behind it. I refined my skills and experimented with different styles, and gained hands on experience in a fast-paced creative setting. My time at LeBoYe deepened my understanding of design principles while sharpening my ability to think critically and stay open-minded, not focusing on a single approach.

Year 2021
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